What I Learned About Business Apologies During the Pandemic
It has been difficult to conduct business during the pandemic. Travel is curtailed. Clients and staff are working from home, relying on video technology. This has resulted in delays and unavailability of services. It’s also led to the need for some business apologies. Otherwise, what would we tell our clients? Research and communication experts tell us that the most important part of business apologies is an authentic and clear message. The apology must occur each time a client is impacted.…